Airbnb.
As part of Airbnb's Savvy Host Starter Kit campaign, I collaborated with Thrive PR to inspire Kiwi hosts to style their Airbnb spaces affordably using second-hand, salvaged, and vintage items. My role as a designer and experienced Airbnb host was to localize tips for New Zealand hosts, showcasing how thoughtful design can elevate guest experiences without a hefty price tag.
Deliverables included one Instagram post, a reel, and two story sets, featuring practical styling advice, sustainable decor ideas, and highlights of the Savvy Host Starter Kit. The campaign aimed to encourage accessible hosting, promote sustainability, and drive awareness of Airbnb's hosting benefits.
Key content aligned with Airbnb's photography principles of inclusivity, honesty, and local authenticity, blending my personal style with Airbnb’s values.